Monday 19 September 2011

The CD/DVD Digipak

Digipak is a patented style of compact disc or DVD packaging, and is a registered trademark or AGI Media, a MeadWestVaco, Inc. resource.


Digipaks using consist of a gate fold (book style) paperboard or card stock outer binding. They usually have one or more plastic trays capable of holding a CD or DVD attached to the inside. Digipaks were among the first alternatives to jewel cases to be used by major record companies.

Positives of a Digipack:
  • More information can be stored in a digipak
  • More creative input can be put into them, a more creative and innovative look can be achieved
  • Eye catching
  • Aesthetically pleasing
  • Shatterproof
  • Cheap to produce
  • Good for display of graphics
  • Environmentally friendly
  • Can accommodate all sorts of needs
  • Innovative premium product
  • More visuals on display
  • More possibilities of layout
  • More design options
  • More room for display of product
Negatives of a Digipak:
  • They are prone to tearing and ripping
  • Plastic teeth/ CD holders can break
  • More expensive
  • Trays can break/come away from other packaging
  • CD's fall out if anything breaks
  • Begin to look old and ragged quickly

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